Brand Attributes - Us vs Competitor
Attribute Our Brand (%) Competitor (%)
Quality
Value for Money
Innovation
Trust
Sustainability
TECHNOLOGY
The Data
Brand Comparison - Bar Chart
Series 1Series 2
Quality85.078.0
Value for Money34.081.0
Innovation79.068.0
Trust82.075.0
Sustainability71.073.0
Place your percentage prominently, with a small "Market Comparison" note or a sparkline underneath to show your lead.
PRODUCTIVITY
The Looks
Brand Comparison - Line Chart
Series 1Series 2
Quality85.078.0
Value for Money34.081.0
Innovation79.068.0
Trust82.075.0
Sustainability71.073.0
Instead of a standard table, use horizontal bars that grow outward from a center line. Your brand’s bars grow to the left, and the competitor’s grow to the right.
DESIGN
If you want a more "storytelling" feel for a landing page, treat each attribute as a vertical pillar or a featured card.
Cities of title
Series 1
Quality85.0
Value for Money34.0
Innovation79.0
Trust82.0
Sustainability71.0
Alma Economics
Brand Attributes - Us vs Competitor
Attribute Our Brand (%) Competitor (%)
Quality
Value for Money
Innovation
Trust
Sustainability
Brand Comparison - Line Chart
Series 1Series 2
Quality85.078.0
Value for Money34.081.0
Innovation79.068.0
Trust82.075.0
Sustainability71.073.0
Brand Comparison - Bar Chart
Series 1Series 2
Quality85.078.0
Value for Money34.081.0
Innovation79.068.0
Trust82.075.0
Sustainability71.073.0
Cities of title
Series 1
Quality85.0
Value for Money34.0
Innovation79.0
Trust82.0
Sustainability71.0